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Special Report                                                                   Special Report


 HR plan and policy  duals, but it can be equally detrimental   suitable candidates from  appropriate  the appraisal process, including having  IIM would aspire to be a departmental
 to a large professionally run company,   catchment areas. These include campus  diffi cult conversations with their direct  head within a decade  of commencing
 unless it has a succession plan in place   interviews, headhunting, social media,  reports, when their normal daily roles  the career. He or she would then super-
 with a second and third layer identifi ed   the company’s own website, employee  demand ongoing and continuing atten-  sede a loyal, dedicated well performing
 for each critical position and adequately   referrals, placement specialists, data-  tion.  In spite  of this  mindset,  the HR  colleague,  who might have been the
 trained to take over, as part of risk miti-  bank of the company’s own alumni and  function needs to not only ensure timely  initial recruiter. How can the company
 gation and contingency planning.  mapping of source companies.  completion  of appraisals,  but  also  maintain the morale of the latter with-
                                         their follow-up steps, such as rewards,  out hurting the aspirations of the former?
 The HR function needs to adopt   Irrespective of  the  approach, there  training needs, potential mapping, job  How will the age dynamics work
 and a cultural heritage. They could be   multiple approaches to meet this   are certain common expectations from  rotation and succession plans.  in a role reversal? HR professionals are
 democratic,  autocratic,  entrepreneurial    A medium and long term plan is an   dynamic need. These include a structured   the HR function to complete  the pro-  trained  to  anticipate  these  confl icting
 or  bureaucratic,  people  oriented,  task   essential building block for the success   job rotation policy, potential evaluation   cess. These include advance planning,   With changing needs, the evaluation  situations and deal with them.
 oriented or able to strike a balance,   of a company.  While it typically  en-  as part of performance appraisal, leader-  a defi ned time-frame for completion of  process itself needs improvements, with
 concerned about profi ts alone or having   compasses raw materials,  technology,   ship training through special  projects,   the cycle, refl ection of a high level of  increasing organisations opting for 360  Organisational development
 comparable emphasis on Environment,   markets, operations, fi nance and other   assessment and development  centres,   professionalisation in dealing with candi-  degree appraisals, assessment centres,
 Society and Governance, ethical in their   facets  of business, for it to succeed,   fast-tracking  of high performers and   dates, a  mix of  appropriate screen-  potential evaluation and moderation for
 approach or “street smart”, focused on   it is imperative to have a plan for HR   striking a balance between promotions   ing mechanisms (personal interviews,  uniformity across functions, sites and
 the short or long term, innovative or con-  which is fully in alignment, in order to   from within  and periodic  injection  of   psychometric/psychological tests, refe-  group companies.
 ventional – these are some traits which   avoid the situation that was faced by the   fresh talent from outside. Models, such   rence  checks,  cultural  fi t  evaluation,
 reveal shades of corporate culture.  company referred to above, forcing it to   as those of Tata Administrative Service   medical check and verifi cation of cre-  Rewards and recognition
 defer a promising acquisition opportu-  and Unilever’s Management  Trainee   dentials), contract negotiation, induc-
 Though it is not widely realised, the   nity for want of a talent pipeline. As a   scheme  have  contributed  signifi cantly   tion  and on-boarding.  While  the con-    As  global and local competition
 culture and image of a company have a   company grows in size and geographic   towards keeping leadership pipelines   cerned departments need to be actively   intensifi es, companies need to reinvent
 signifi cant impact on the decision of a   spread, it is equally important to have   adequately charged.  involved in the process, it has to be   themselves through benchmarking and
 potential candidate to join it or a large   well  defi ned  and  uniform  policies  for   orchestrated by the HR function, which   adoption of best practices from diffe-
 customer to enter into a long term con-  different levels of employees, to avoid   Recruitment cycle  becomes the face of  the company for   rent industrial sectors in order to achieve
 tract or a large fund house to purchase   subjectivity  and misinterpretation. In      this purpose.  business excellence.  Techniques, such
 the company’s stock. Diligent and high   well run organisations, the HR plan and   as  TQM,  Six  Sigma, Lean, Kaizen,
 potential candidates visit a company’s   policies are very well documented and   Performance evaluation  CRM, Social Audit and 5 S have taken
 website, study past annual reports,   selectively disseminated.          deep roots for ongoing upgradation.
 check  it out on social  media,  study                                   While the  individual functional areas
 the reviews on sites such as Glassdoor   Leadership pipeline   While reward for outstanding per-  undertake execution of identifi ed tech-
 and want to know the score on ‘Great    formance could motivate an employee,  niques, the  HR function  is normally
 Place  To  Work’, a  global  platform,   any perception of  subjectivity,  non-  entrusted with their timing, rollout and
 which places companies on a common      uniformity  or mismatch  between con-  overall coordination to ensure maximi-
 denominator, before they make serious   tribution and recognition could cause  sation of companywide impact.
 attempts to join it.                    more overall damage than benefi t to a
                                         company. It is therefore imperative for  Digitisation
 While  the foundation of corporate      the HR function to design appropriate
 culture is laid by its founder, promoter    Indian industry has graduated from  mechanisms and to carry out ongoing
 or senior management, the HR function   Even for  companies committed  to   the phase when structured performance  “pulse checks” to tweak them for maxi-
 becomes its custodian for preserving   development  and promotion of em-  evaluation  on a consistent and effec-  mum effi cacy. A well designed perfor-
 and enhancing it, by ensuring cultural   ployees from within, recruitment from   tive basis was done in very few com-  mance evaluation system could be the
 fi t  among  new  recruits,  sensing  any    The current pandemic has made it  outside becomes inevitable  to address   panies. As talent becomes a focus area,  starting point for an effective program,
 imminent threats to it, tweaking it with  even more evident than in the past that  growth, new projects,  geographic   it is being increasingly realised that a  but the various subtleties need to be
 changing  times and projecting  it on  a company could be faced with major  needs, vacancies and maintenance  of   well-defi ned, objective, predictable and  thought through carefully to get agree-
 internal and public platforms. Communi-  vacancies and thus vacuum in its leader-  professional vitality.  transparent performance evaluation  ment among all the stakeholders.   In line with the global trend of
 cation within the company and outside,  ship team at a very short notice. This   process is a necessary  building block   paperless computerised processes, the HR
 through websites, magazines, town hall  could be particularly traumatic  for a   Depending on the level and skillsets,   for attracting and retaining high poten-  A typical example of a confl icting  function has also moved with alacrity
 meetings and webinars is an integral  start-up or an owner driven MSE, with  multiple approaches are adopted by the   tial individuals.  Typically, functional  situation could be: a Gen Y or Z man-  to digitise its entire spread of data and
 part of this process.  concentration of roles in a few indivi-  HR function to spot and attract the most   managers tend to give lower priority to  agement trainee from a leading IIT or  information,  for seamless documenta-


 186  Chemical Weekly  February 27, 2024  Chemical Weekly  February 27, 2024                           187


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