Page 196 - CW E-Magazine (14-11-2023)
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Special Report                                                                                                                                                                   Special Report


          Real demand for construction  raw material costs. Growth in volume   The Asia/Pacifi c region will account      Low-income  countries – such   9
       chemicals depends  on the following  terms was more restrained.    for the largest absolute gains due to the     as Brazil,  India, and those in the
       trends:                                                            presence of China, which will represent       Africa/Mideast region – tend to rely   8
          The type and size of buildings being  Demand by region         30% of new global construction chemi-         more heavily  on natural  and other   7
          constructed;                     Global demand for construction  cal demand. Demand in China will be          generally lower priced, less high-  6
          Preferences in the materials used to  chemicals is expected to increase 3.4%  boosted by moderate gains in construc-  performance products.
          construct buildings or infrastruc-  per year to $92.3-bn in 2027.  While  tion activity,  most  notably residential     Comparatively low prices in   5
          ture;                          market  value  will  decelerate  signifi -  building construction and non-building   emerging economies also weigh on   4
          The location of construction and  cantly  due  to moderation  in  construc-  construction,  boosting demand for   growth in average global prices, as   3
          local climate and storm activity; and  tion chemicals pricing, real demand  protective coatings and sealers, caulks   these countries – especially China –
          Economic conditions and  political  will grow steadily alongside ongoing  and adhesives. Other countries in the   account for a growing share of   2
          considerations affecting the com-  increases in construction activity  region, including India and smaller    the world market for construction   1
          mencement and completion of con-  throughout the world.         markets such as Vietnam and Thailand,         chemicals. Nevertheless, rapid   0
          struction projects.                                             will see above-average gains. Growth          expansion of  manufacturing  fa-   2017  2018  2019  2020  2021  2022  2023  2024  2025  2026  2027
                                           In the developing countries  of the  in  the  region  will  refl ect  not  only   cilities in developing nations are
          In addition to trends in the volume  Africa/Mideast, Central and South  increasing construction activity, but   boosting requirements for better   Protective Coatings & Sealers   Caulks & Adhesives
       of chemicals used in construction, the  America,  and  Asia/Pacifi c  regions,  also increasing construction chemical   performing construction chemi-  Cement & Concrete Chemical Additives  Grouts & Mortars
       value of the construction chemicals  construction chemical demand will be  usage rates, which remain well below   cals, contributing to gains in average   Asphalt Additives          Spray Polyurethane Foam
       market  is  also  infl uenced  by  changes  driven by:              the usage rates seen in more develo-          price levels.
       in product pricing and the impact of   Growing urbanisation and invest-  ped countries such as  Australia and      Rising demand for high-perfor-          Fig. 3: Global construction chemicals product prices ($/kg)

       changing raw material,  energy, and   ment in public infrastructure;  Japan.                                     mance products is also expected to   Source: Freedonia Group.
       labour  costs.  Average  prices are also   More frequent  use of construction                                   benefi t  from  price  gains  in  high-  which drove increases in raw mate-   ABOUT THE REPORT

       impacted  by changes in the  overall   chemicals; and              Pricing patterns                              income areas such as the US, Japan,   rial purchases to meet pent-up de-  This Freedonia industry study analy-
       product mix toward  higher or  lower   Shifts to more advanced and more   The pricing of construction chemi-    and Western Europe.               mand and boosted infl ation rates;  ses  the $79.30-bn global construction

       cost products.                      expensive products.            cals primarily depends on the:                                                  Uncertainty surrounding  import  chemicals industry. It presents his-
                                                                             Supply-demand balance and cost of         In general, prices rose over the his-  markets, which may face enhanced  torical demand data (2012, 2017, and
          While demand for  construction   In North America, Western Europe,   raw materials;                        torical period as end users increasingly   scrutiny for safety and environmen-  2022) and forecasts (2027 and 2032)
       chemicals fell in 2020 due to the im-  and Japan, the maturity of those mar-     Mix of formulations and grades;  employed higher-value construction   tal impact; and           by product (protective coatings &
       pact of the COVID-19  pandemic, de-  kets will restrain faster advances; how-     Intended application and construc-  chemicals and governmental regula-     Supply  chain bottlenecks arising  sealers, caulks & adhesives, cement &
       mand skyrocketed in 2021 and 2022,  ever, the preference for more advanced   tion location; and               tions put further scrutiny on the use of   from both raw materials  shortages  concrete  additives,  polymer  fl ooring,
       due primarily  to a surge in prices re-  formulations will support notable levels   Level of other input costs, including   certain raw materials such as solvents   and transportation issues.  grouts & mortars, asphalt  additives,

       lated to supply chain issues and rising  of demand.                   labour, electricity, and fuel.          with high  volatile organic compound                                spray polyurethane foam, cleaners and
                                                                                                                     (VOC) content. In 2021  and 2022,    Going forward, prices will mode-  other construction chemicals) and
                                                                             Construction chemical prices vary       most construction chemicals experienced  rate  signifi cantly  following  easing  of  market (building markets, infrastruc-
        2012     20%           19%     6%            41%            8%    widely depending on product type, with     signifi cant  price  increases,  with  gains  or resolution of many of these supply  ture markets). The study also evaluates
                                                                          further differentiation within each pro-   driven by:                        chain and raw material  issues. Price  company market share and competi-
        2017     21%          17%    6%             45%             8%    duct segment. For example, the pricing        Severe weather, most notably in  growth has already slowed, and in some  tive analysis on industry competitors
                                                                          of chemical cement and concrete addi-         Texas, which caused the shuttering  instances declined, in 2023, a trend that  including Arkema, BASF, HB Fuller,
                                                                          tives ranges from several dollars per kg      of oil refi neries and chemical manu-  will continue in 2024. Pressure from  Henkel, Mapei, Mohawk, Oriental
        2022     19%         17%    6%              48%             7%
                                                                          for specialty products to less than $1        facturing plants;              customers will force companies to limit  Yuhong Waterproof Technology,  and
                                                                          per kg for commodity products. Chemi-         Rebounding economies worldwide,  further price increases.       Sika.
        2027     18%        16%    6%              49%              8%    cal additive effectiveness is dosage-
                                                                          dependent – which can increase costs –         Chemical Weekly | Import-Export Data | Market Surveys
        2032     17%       15%    6%              50%               8%    although  most  chemical  additives  can
                                                                          be applied in dosages small enough to                    Directories | Business Forums | Expositions
           0%          20%        40%         60%         80%     100%    make their use economical while adding             The only organisation in India catering exclusively to the needs of the entire chemical industry
                 North America   Central & South America  Western Europe  value to the fi nished concrete.                                                          Contact:
                 Eastern Europe  Asia/Pacifi c      Africa/Mideast
                                                                             Regional differences in pricing are                                 SEVAK PUBLICATIONS PVT. LTD.
             Fig. 2: Global construction chemicals demand share by region (Million dollars)  largely determined by variations in the   602-B, Godrej Coliseum, K.J. Somaiya Hospital Road, Behind Everard Nagar, Sion (E), Mumbai 400 022.
       Source: Freedonia Group.                                           product mix:                                                        Phone: +91-22-24044471 / 72;  Email: admin@chemicalweekly.com

       196                                                                 Chemical Weekly  November 14, 2023        Chemical Weekly  November 14, 2023                                                              197


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